Tuesday, August 2, 2022

A Look at Green Real Estate Strategy and APPA Real Estate’s Approach


 An alumnus of Columbia University with a graduate degree in real estate development, Aaron Marzwell serves as the CEO of the Los Angeles, California-based real estate investment and development company APPA Real Estate. Under Aaron Marzwell’s leadership, APPA engages in real estate impact investing through strategies such as green real estate.


Green real estate and other real estate-centric strategies within impact investing focus on generating returns from real estate assets with the potential for substantial social and environmental impacts. In green real estate, investors integrate principles of environmental sustainability into their real estate projects.


At APPA Real Estate, investors achieve this by various means. Such measures include using locally-sourced building materials, forbidding construction teams from using single-use plastics, and improving water and energy efficiency, as well as recycling materials across all project-development phases to reduce waste. The company also provides its construction sites with bottle fillers. This practice encourages plastic reuse among workers while fostering an environmentally-conscious mentality.


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